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How Blue Apron is Serving CRM to Hungry Customers
Welcome back to PostFunnel’s 48th episode of the 7 CRM Commandment Series. Today, we get to Blue Apron – the tasty American ingredient-and-recipe meal kit service. For a more detailed analysis from…
Loyal to Good Copy
What’s in this article: Loyalty programs only work if consumers use and understand them To ensure you’re both getting the most out of the program, check out these six inspiring…
Best Buy’s Huge Commitment to Putting Community First
Best Buy just announced that by 2025, it plans to spend $1.2 Billion on BIPOC suppliers and businesses. To create a fully diverse and inclusive environment and combat systemic-disadvantages in…
Is Carter’s Pampering Customers the Right Way?
Welcome back to PostFunnel’s 46th episode of the 7 CRM Commandment Series. Today, we get to Carter’s. So, how do you think the baby clothes giant scores and ranks against…
The Beginner’s Guide to Brand Pillars
Although the practices of marketing and branding have been around for centuries, the industries started to shift in the 1990s. The digital age came about and companies began to market…
Break the Rules of Content
What’s in this article: Knowing when it makes sense for your brand to break the rules when it comes to content marketing is what will help your brand stand out…
Skittles Pride Edition Gains Extra Publicity
What’s in this article: Skittles limited edition pride packaging returns for June – but with lots of negative reaction Come June, you start seeing a lot of rainbow-colored things around…
How Beauty Brands Are Leading the Marketing Industry to a More Inclusive Future
What’s in this article: Modern consumers prefer companies that share their values Beauty brands are serving up plenty of inspiration on how to improve your brand’s diversity, equity, and inclusion…