Category Added in a WPeMatico Campaign
Checklists are great tools for planning marketing projects. In this chapter, you'll learn how to build project checklists and timelines in your sprint backlog. If your marketing timeline includes your…
Two things are true about marketing — saturation across digital channels makes it difficult to be different and using direct mail is a unique option to reach customers at home…
You’re hopping from task to task, trying to get everything boxed off before the deadline for your marketing project ends. Endless meetings, constant back-and-forth for updates, and scrappy to-do lists…
The best marketing teams succeed with a strong workflow management process. As a preset order of operations for getting stuff done, they’re essential for getting work right the first time,…
As the COVID-19 pandemic continues to progress around the world, it’s important to continuously evolve your content marketing strategy—now more than eve. What is 2021 going to look like for…
Ever wonder what happens to the 95% of people who visit your website without buying anything? Many of these visitors leave without ever coming back. What if, instead of losing a potential…
Marketers have access to more data than ever before that enables them to offer better customer experiences—if they make use of that data. Don’t struggle to find and apply the…
There are generally two ways people acquire leads these days: Investing money in advertisements to create awareness about a product/service. Using inbound/content marketing to build and nurture an audience that…
In March of this year, Jay Baer, Founder and CEO of Convince and Convert, assembled his entire virtual team to announce an unexpected departure from our very successful strategy and…
At Convince & Convert, one of my roles as head of strategy is to make sure that everything we recommend to our clients is grounded in sound research and a…