Discover if Treatwell is Treating Customers Well
Welcome back to PostFunnel’s 38th episode of the 7 CRM Commandment Series. Today, we get to Treatwell – the largest hair and beauty bookings website in Europe. Please note, for…
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How Your Marketing Team Can Evolve Through the AI Revolution
By now, it’s clear that artificial intelligence is no longer the dreams of science fiction writers. Not only that, but the AI technology of today is far superior to what…
The White Company: Using Timely CRM Tactics?
Welcome back to PostFunnel’s 37th episode of the 7 CRM Commandment Series. Today we get to The White Company – a retailer of linens, home decor, dinnerware, and furniture based…
JD Sports: How’s the King of Trainers Treating Customers?
Welcome to episode 36 of PostFunnel’s Seven CRM Commandments series, where we get to JD Sports Fashion plc. “Supplying the latest and greatest branded street-style and sports fashion goods for over 30 years,…
D2C Plus Marketing Yields Success During The Pandemic
The pandemic has been hard on everyone, and most businesses took a major hit. Yet some businesses managed to not just survive but even to thrive. The secret to their…
Paul Smith: Creatively Designing Customer Relationships?
Welcome to episode 35 of PostFunnel’s Seven CRM Commandments series, where we get to Paul Smith. The British fashion designer – mostly famous for its quality of clothes and unique combinations of pattern…
6 Important Lessons We Learned About Customer Retention in 2020
So… how was everyone’s 2020? (Whoa, whoa…sorry I asked. Put the chair down, please don’t hurt me!) In all seriousness, the past year has been pretty tumultuous — and has…
N Brown Group: CRM Brand(s) Analysis
Welcome to episode 34 of PostFunnel’s Seven CRM Commandments series, where we get to N Brown Group plc. Most people may not know this company by name, but it’s safe to assume most…
Analyzing Sephora And Its Unique Segmentation Efforts
Sephora is heaven for makeup-obsessed consumers. While Sephora does not release its financial results, Sephora generated retail sales of up to 5.9 billion U.S. dollars in the United States. One…
When to Move from Acquisition to Retention
There’s no debating the importance of customer acquisition, especially for new businesses. After all, without customers, there is no business — which is why marketers often heavily focus their efforts…