From the Vault: Influencer Marketing
This is the second part of our “From the Vault” series – where we bring you the best still-relevant articles we’ve ever published around a specific topic. You can see…
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B2CRM News Highlights: John Oliver vs Pringles
“Why is Pringles dodging our question here? We’re truly not asking for a lot. We’ve seen a ton of excellent Pringle’s bods. We just need to know which one is…
B2CRM News Highlights: Wonder Woman, Instagram, and Charli D’Amelio
Launching products became a real headache in 2020—any product. Customer preferences and expectations and behaviors shifted so quickly and sometimes so drastically. As long as things are not back to…
6 Influencer Marketing Strategies to Boost End-of-Year Sales
At this time of the year, you might be probably sitting on your mid-century desk with the accounts book opened, calculating how much you made this year. While looking at…
How Artificial Intelligence Is Transforming Influencer Marketing
With the widespread adoption of social media, influencer marketing has been on the rise. This new digital advertising branch has helped brands reach audiences on a larger scale and establish…